Math Tools

Measure the percentage of visitors who completed a target action.

Calculate ROAS as both a multiple and a percentage using campaign revenue and ad spend.

Measure cost per acquisition by dividing total spend by the number of conversions or customers gained.

Measure CPC for paid campaigns using total spend and total clicks.

Measure CPM for ads or campaigns from total spend and total impressions.

Measure how efficiently inventory moves by comparing cost of goods sold with average inventory.

Measure how efficiently credit sales are collected using receivables turnover and DSO.

Measure price-to-earnings ratio for a stock using share price and earnings per share.

Measure gross rent multiplier to compare rental property prices against gross annual rent.

Calculate quick ratio from current assets, inventory, and current liabilities.